Dr. Heidi Thorne, MBA/DBA, has published her first audio book on Audible.com. The book is the audio version of her existing Kindle eBook, Invisible Competition: Hidden Forces that Steal Sales from Small Businesses, Solopreneurs and Self-Employed Consultants. As the title suggests, the book discusses sales issues for small businesses. Audio editions of many of Heidi’s other popular titles are also planned.

“With the trend to more voice and audio based content consumption, I knew I had to begin offering my books in audio format for my readers. And because I am an editor and author myself, I wanted to experiment with the process of self publishing audio books. Unlike eBooks and even POD (Print On Demand) print books, audio books are a much more complex effort. It was a learning process and I’m sharing my audio book publishing journey on my podcast, The Heidi Thorne Show.”

Heidi Thorne is a nonfiction editor, blogger, podcast host, and self published author of more than 20 books and eBooks, all available on Amazon.com. Drawing on her 25+ years of experience in sales, advertising, publishing and teaching, she writes primarily on the topics of small business and self publishing.