Tag Archives: eBooks

Heidi Thorne Published Book on Small Business Sales Competition

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Invisible Competition by Heidi Thorne

Dr. Heidi Thorne, MBA/DBA, has published a book on sales competition for small business titled, Invisible Competition: Hidden Forces that Steal Sales from Small Businesses, Solopreneurs and Self-Employed Consultants. It is available as a Kindle eBook on Amazon.com.

“As a small business salesperson for the majority of my career, I realized that often when I was not able to make a sale, it was largely due to something going on with my customer, as opposed to a problem with my sales skills or what I offered. Even more frustrating was that the reasons were largely invisible and difficult to assess. So I wanted to help other small business owners, solopreneurs, and consultants understand what may be keeping them from greater sales success. With greater understanding, it’s possible to find ways to combat these hidden forces or make a decision to walk away and find new sales opportunities,” says Dr. Thorne.

For more information or to purchase the book, visit the product page on Amazon at https://www.amazon.com/dp/B079C65L3N Members of the press can contact Dr. Thorne for interviews, by visiting heidithorne.com/press-heidi-thorne. Or to find out how to hire Dr. Thorne for speaking engagements, visit heidithorne.com/business-speaker-heidithorne.

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Blogging for Money eBook Published by Heidi Thorne

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Blogging for Money by Heidi ThorneAuthor and nonfiction book editor, Dr. Heidi Thorne, MBA/DBA, has published a Kindle eBook on titled: Blogging for Money: Myths and Mistakes to Avoid When Writing a Blog for Profit.

Written for those who are starting a blog or those who are frustrated with blogging, Dr. Thorne shares her insight on myths and mistakes she’s observed and experienced from blogging for business since 2010, including:

  • Top 9 Reasons to Start a Blog
  • Why No One Needs Your Blog
  • Blogging Green (or Gold!) in Evergreen Content
  • Guest Blog Guidelines
  • Why Successful Bloggers Can Be the Worst Role Models
  • Measuring Blog Success
  • Why Closing Your Blog Could be the Best Thing You Could Do for It (and Yourself!)

The eBook is available on Amazon at https://www.amazon.com/dp/B0725QF2Z3

“Why did I write this eBook? I just got sick of seeing all the hype and misinformation about ways to make crazy big blog income. The blogosphere is a super competitive place these days. It’s just not as likely to make a living at it as was possible some years back. My hope is that readers will take a ‘eyes wide open’ view of the blogging success they can realistically achieve,” says Dr. Thorne.

Dr. Heidi Thorne is the author of over 20 self published print books and eBooks on the topics of business, self publishing, and marketing. She was a trade newspaper editor for over 15 years and she has over 25 years of combined experience in sales, marketing, and advertising. To learn more about Dr. Thorne, visit www.HeidiThorne.com.

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Heidi Thorne Launches Self Publishing Course on Udemy

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Author and nonfiction book editor, Dr. Heidi Thorne, MBA/DBA, has launched a course on the Udemy learning platform titled: How to Self Publish a Nonfiction eBook Like a Pro.

This course is designed for nonfiction authors who have not yet published, or who have been disappointed with previous self publishing efforts. Through a series of videos and additional resources, students will gain insight into self publishing an eBook on the Amazon Kindle Direct Publishing platform, including:

  • Questions that need to be answered before self publishing.
  • Editing and proofreading.
  • Formatting an eBook manuscript with Microsoft Word.
  • Using SEO techniques to create a title, subtitle, and book description.
  • Creating an eBook cover on the cheap.
  • Advertising opportunities available through KDP and Amazon Marketing Services.
  • Building an author platform with blogs and social media.

“I remember what it was like when I wanted to get into self publishing,” says Dr. Thorne. “While I had significant experience in media, book and eBook publishing was still a bit foreign. Thankfully, I had some friends who had done their own books and were able to share their tips with me. Not everyone is so lucky. So I decided to collect what I’ve learned in this course so that they can have a ‘friend’ show them the ropes.”

The course is now open for registrations at https://www.udemy.com/how-to-self-publish-a-nonfiction-kindle-ebook-like-a-pro/

Dr. Heidi Thorne is the author of over 20 self published print books and eBooks on the topics of business, self publishing, and marketing. She was a trade newspaper editor for over 15 years and she has over 25 years of combined experience in sales, marketing, and advertising. To learn more about Dr. Thorne, visit www.HeidiThorne.com.

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